Ben Barden

Products - Projects - Process
Ben Barden

Looking back at 2020

2020 wasn’t great really, was it? This Instagram post from Rhys Wynne resonated with me. Specifically the opening: I was listening to a podcast and they said this year has been “Net Neutral” for them. I read this after I’d started putting together a list of highs and lows – it feels very apt. Covid was (and still… Read More

Ben Barden

A 25-year Epic Journey

Way, way back in September 1995… I wrote my first proper song. I’d written bits and pieces of music before then, none of it very good, and none of it even close to being finished. That first track was called “Waiting for the Sun”. It’s a bit basic. Fast-forward 10 years to 2005. I was tired of saying that I… Read More

Ben Barden

A poor comms strategy – and a plea to do better

Here’s a comms strategy that didn’t work for me: I signed up for a new tool and tried it out. Almost immediately after signing up (we’re talking a matter of minutes) I receive an email asking how I’m finding it. While it felt far too early to be asked for my views (I’d barely finished installing the tool), I had… Read More

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